Introduction

Food or Restaurant Searching Portal

Whether anyone is looking for a casual brunch, a romantic dinner, or a taste of home from a 'mama-put', their discovery platform will aid people in their culinary quest by providing up-to-date comprehensive dining information, average costs, reviews and ratings.

Challenge

To make sure the portal is user-friendly with rich information of the locality

Unlike a blog or news site, users typically search for specific pieces of information like menus, directions, contacts, etc. and then they're gone. A properly designed and optimized restaurant Search website will be highly discoverable for related searches and efficiently present users with the information for which they're searching. The Ofadaa team wanted much more, they wanted the portal to have a soul that connects with foodies via strong information architect.

Solution

Building the UI through competition analysis research and robust codes

When people do a search via mobile device using their keywords that they want to be discovered with, they will see a fully mobile-friendly website.

Ofadaa website has been developed with LAMP technology, where codeigniter is the main framework and also using Mysql Database. This site helps the people to search online and find nearest Restaurants for their need. We also wanted to do something different at the searching system to encourage people to come back time and time again in the website.

Results

How we made an impact

With Ofadaa's small, agile team and a growing community of foodies expanding the coverage of Nigerian restaurants every day, Ofadaa is the easiest way to discover great places to eat and share food experiences with others.

Facts

  • The portal witnessed a 43% growth in online booking within launch of 3 months
  • It become the number 1 portal of this niche in the locality.
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